Marketing Skills Matter!


Marketing Skills Matter!

You have several different options when deciding how to start marketing; no matter where readers are seeing your material, careful and creative writing is what makes it effective. As a real estate agent, you add is typically your first line of communication with your customer and it is important to make a good first impression. So how do you know where to begin? Lets take a look at a few key points:

A clear catchy headline- create a headline that will grab someone's attention and make them want to read on.

Make it local- be sure to highlight your knowledge of the area by pointing out local assets of the property.

Be creative- make sure your content stands out from others, this is a great opportunity to point out anything special about the home and make the reader feel like they can picture themselves there.

Quality photos- while most of us aren't professional photographers, it is important to take the time to make the pictures look great. This means preparing the scene, making sure the lighting is good. It is always a good idea to inspect the photos after taking them before posting them for others to see.

Include a call to action!- suggest that the reader contact you for more information, or stop by your next open house.

Proofread- make sure there are no errors before posting your material, if necessary have someone else read over it first.


With these great tips you should be on your way to successful marketing. Check out Agent Rising Scorecards for more great tips!



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