How to Up Your Marketing in Real Estate

Real estate marketing is a continual process. It is not something you do once and wait for the results. It is something you should be continually working on to grow your clientele.

Set up your goals. Where do you see yourself in the near future? Your goals should be specific and reachable in a timely manner.

Define the group of people you would like to work with and set your goals to them.

Find your niche. Set yourself apart from other realtors in a certain area, such as commercial, multi-family, farm property and become an expert at it. You want them to feel you are an expert.

Practice talking about your strengths and what makes you different from other agents and why they should choose you.

Arm yourself with information of the neighborhoods you'd like to be an expert in.

Maximize your referrals. Keep in touch with past clients with thank yous and pop-bys. A hand-written note is always a good touch. If you reach out to them, they will remember you and hence send you a referral.

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